snzae wants to smash the Reset button in his dreamy new single and visually striking video — showcasing today on Tinnitist.
The latest single from the South Korean alternative hip-hop sensation’s EP Plan B, Reset truly encapsulates snzae’s sound and vision. With its lush sonic landscapes, pulsating beats, and distorted vocals, Reset invites listeners on a transformative sonic journey, reminiscent of artists like Kanye West, Twenty One Pilots and even Bon Iver. Exploring the concept of constantly being ‘reset’ and the challenges of navigating life’s uncertainties, snzae delivers a powerful and introspective anthem that resonates deeply with audiences.
Reflecting on the meaning of Reset, snzae shares, “The state of being constantly emptied. Rather than sitting still in an empty state, the container fills up anew, but it continues to empty. I feel exhausted and resentful, but rather than giving up, I keep getting filled up which is out of my control. The state of being Reset has already begun.” Plan B displays snzae’s unique sound and deeply personal storytelling.
Originally known for his appearances on the rap competition TV series School Rapper in 2017, he has since undergone a remarkable evolution as both a person and an artist. From his debut EP Poor Boy to his single Tiny Hole (ft. Gaeko), snzae has fearlessly incorporated his personal experiences and growing pains into his music, culminating in the release of his album wallflower in 2020 under his new artist name. In 2022, snzae continued to make waves with three compelling singles — Day, Sool and Bind — each showcasing different facets of his artistic maturity and raw emotional depth.
Now, with Plan B, snzae invites listeners into a world of alternative hip-hop tracks and poignant narratives, exploring his unconventional approach to life and the resilience he’s found in embracing Plan B when faced with adversity. Through tracks like SoomChoomMove, Stinky and Lost, snzae delves into themes of introspection, frustration, and resilience, offering listeners a glimpse into his personal journey and the lessons he’s learned along the way.
Plan B is a testament to snzae’s growth as an artist and a person, showcasing his ability to craft compelling narratives and immersive sonic landscapes that resonate with audiences on a profound level. With its raw emotion, captivating melodies, and thought-provoking lyricism, Plan B establishes snzae as an artist to watch in the ever-evolving landscape of alternative hip-hop.
Watch the video for Reset above, check out the rest of Plan B below, and see snzae on his Facebook, Instagram, Twitter and TikTok.