Velours Brings The Summer Haze With her Latest Single & Video

Saskatoon’s velvet-voiced alt-popster showcases her new EP Identity.


Velours cuts through the Summer Haze with a cool new single and video from her EP Identity — showcasing today on Tinnitist.

Summer Haze was the most intimate song I had written for Identity, and it’s meant to evoke a feeling of renewal … An escape from an internal cage,” the Saskatoon singer-songwriter says. “The afternoon I wrote it, I was inspired by the realization that it’s OK to not know the ending to the story of my life, and that I’m fine to still be messy. And that none of this makes me any less of a complex and strong person.

“I usually begin writing my songs with the first line,” she continues. “This one was ‘still think I’m messy and I’m intimate / with only myself to fit inside my home,’ and (it’s about) how I know who I am more than anyone else does. The term Summer Haze sounds sweet and pleasant initially, but it paints a picture of how we sometimes ignore our feelings and get stuck in the haze of everyday life. The storm represents the harsh reality of experiencing hard times to come out the other side stronger.

“I hope this song shows you can overcome the hardest parts of your life, and that it’s better to face the storm than it is to stay in the haze. And that it’s OK to be ‘unfinished’ as long as you remember how capable you are.”

The song reflects the larger imprint of Identity, she adds. “The album is about finding yourself and knowing that that’s a constant journey. There’s a narrative that developed in these four songs, even though it wasn’t intentional when I was initially writing each song individually. I could spend literal hours talking about the lyrics.” Produced by Juno-winning songwriter Ryan Stewart (Carly Rae Jepsen, Bif Naked), Identity is available now.

Check out Summer Haze above, listen to Identity below, and follow Velours on Facebook and Instagram.

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