Nice Vice has a close encounter of the rockin’ kind in the new video for his single Regrets And Cigarettes — showcasing today on Tinnitist.
The latest track from the Toronto singer-guitarist — real name: Seth Horst — is a fiery radio-friendly rocker dedicated to everyone who’s “still in debt and making bets and trying to live that dream.” Nice Vice is making his dream happen — his debut full-length is due out in May. And his commitment to making honest, fat-free rock ’n’ roll comes through loud and clear on Regrets And Cigarettes. Surprisingly, the track — the last one penned for the record — wasn’t his choice for a first single.
“Out of nowhere came this riff that I couldn’t shake,” says Horst. “After the guitar part was established, the lyrics flowed effortlessly into this abstract compilation of moments I hadn’t thought about in a long time. It quickly became one of our favourite songs to jam.”
The rest of the album contains several different flavours, so choosing a single wasn’t easy, “but the desire to start with something fun and funky won out,” says Horst. The song also displays a strong ’90s rock influence, with touches of Pearl Jam and Red Hot Chili Peppers.
Horst is also stoked for people to see the video, made by friends in L.A. “It’s nothing you would expect — which is kind of what we were going for,” he says. “I can say with confidence that is one of the weirder music videos you will see, but it was an absolute blast to shoot and turned out being quite funny in the end. Oh, and if you’re into extra-terrestrials — you’re gonna love it.”
Watch the video for Regrets And Cigarettes above, sample more sounds from Nice Vice below, and follow him on Instagram.