Chad Price wishes you were a Love Song in the latest single from his new album Introversion — showcasing today on Tinnitist.
A gorgeously groovy slice of smouldering, sensual pop-R&B, Love Song serves as a fine entry to the emerging Canadian artist and 2022 Toyota Searchlight winner’s third full-length effort, a disc that documents his recent musical and emotional evolution.
“I’m incredibly proud of this album and proud of myself for reaching emotional and creative depths that I was too afraid to reach for in the past,” Price says. “This one feels like an actual representation of who I really am and all the things that swirl around in my head that I’m usually apprehensive to talk about as an introvert. For me, this is how I’ve always wanted to present myself to the world.” Not that he knew that when he started the album.
“I had no idea what the album was going to be about or what themes it would speak on going into the making of it; I simply needed to create. Once I was about halfway through the album, it became clear that the album was allowing me to process some pain/trauma. I was working through some demons… and it all ended up coming out on this album. It served as my own form of therapy and was a true act of introspection.
“(The album title) Introversion is a play on words. Not only am I the dictionary definition of an introvert most times; this album also serves as an ‘introduction’ to me as an artist … This is just one version of me (the introvert, the quiet observer/writer, the wallflower). There is more to me, ultimately, than just this version.”
Born in London, Ont. but based in Toronto, Price cleverly weaves classic folk and soul elements into a contemporary pop-R&B shell. Often drawing comparison to artists like Leon Bridges and John Mayer, Chad recently returned to the scene with a flurry of new music that has received radio support across the country. Produced by Matthew Johnston, Introversion contains 15 tracks, including his recent hit singles Somehow, Someway, Broken Open, Weight and more.