Jody Glenham cranks up The Sound (and the visuals) with a spellbinding, cinematic video for her latest single — premiering exclusively on Tinnitst.
A preview of the Vancouver indie-rock singer-songwriter’s forthcoming full-length Mood Rock, The Sound lives up to both halves of that LP’s revealing title. Gently propelled by a lightly thumping heartbeat shuffle, decorated with shimmering guitar jangles and elevated by Glenham’s soaring, siren-song vocal, the dream-pop track sweetly lures you in and lulls you into submission — before bursting open in a slow-motion supernova of shoegazing rock majesty and intensity. Not to be outdone, director Brandon William Fletcher‘s artful and ambitious video brims with symbolism and dark elegance — all in support or a dramatically mysterious, supernatural and symbolic narrative of sexuality and power dynamics. Explains Glenham: “The song is about taking up space and my experiences of being a woman in rock music.”
Whether good or bad, those experiences have clearly served the gifted singer-songwriter well. Earning comparison to ’90s bands like Mazzy Star and more contemporary artists like Sharon Van Etten, Glenham fuses hazy vintage tones with modern songwriting to wistfully drift the listener into a vivid altered reality. Her dark alto texture gives her work a celestial, surreal quality, while her band The Dreamers have crafted a powerful live show that leaves audiences spellbound. No wonder she’s been dubbed One To Watch by various media, wowed crowds at industry showcases for SXSW, NXNE and CMW, seen her music licensed for TV and film — and even had a shoe named after her by infamous designer John Fluevog. But with The Sound and Mood Rock (out Aug. 2), she’s truly putting her best foot forward.