THE EDITED PRESS RELEASE: “Hailing from Monterrey, Mexico, Freeroad formed in 2018 with one goal: Making music for the love of making music. Their name was chosen to symbolize the idea that there are no boundaries in music; genres don’t really matter, as long as they’re keeping the essence of old-school rock ‘n’ roll. For Freeroad, that essence is largely built up on the classic sounds of the ’70s and ’80s — be it UFO, Thin Lizzy, Yes, Rush or Jeff Beck – as well as the early rocking sounds of the NWOBHM.
Armed with such a noble and rustic foundation, Freeroad proceed to make their bolt-from-the-blue first statement with Do What You Feel! Aptly titled, the album indeed finds the quartet ranging those aforementioned sounds and styles with almost alchemical ease. Heartfelt, honest, and homemade, Freeroad’s hot rockin’ harkens to an era where immediately immersive hooks, loose-yet-locked-in ensemble playing, and earthy dynamics were king.
Thus, it’s not disingenuous to suggest that there’s a certain déjà vu here; you might’ve heard these songs before in a nostalgic alternate reality or two, but they had yet to be written. Such is the wondrous and endearingly celebratory magick at work across Do What You Feel!, as each of these nine anthems-in-waiting work their spell: Each one different than the last, but definitely all the work of the same band. Again, the album experience as one that’s narrative in its variety — truly, Freeroad are a band out of time.
Pleasures that are simple but utterly sublime, there’s no over-thinking needed or fancy words necessary when approaching the gritty glory of Freeroad. Just like its cover cheekily displays, you’ll feel compelled to Do What You Feel!”
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