THE EDITED PRESS RELEASE: “For Ginger and The Wildhearts, everything new is old again.
Satanic Rites Of The Wildhearts is the 11th album from British rock veterans The Wildhearts, and the followup to their 2021 release 21st Century Love Songs. It was produced by Jim Pinder (Bring Me The Horizon, Bullet For My Valentine) and mixed byPinder and Carl Bown (Trivium, Machine Head). The record is conceived as a belated follow-up to their classic debut Earth vs The Wildhearts (1993).
“The songs were written during a period of transition, from extremely negative to positive,” Ginger says. “I realized how much control I have over my mental health, and the songs came from that understanding. There’s everything here — catchy choruses, proper fuck-off riffs, anger, frustration, acceptance and revelation, with plenty of insane detours. The album starts pessimistic and ends up like ‘Ah, so I CAN turn my life around?’
“Sometimes you have to start from the very bottom, your darkest point,” he continues. “We have more control over our emotions than we think. We control the outcome by how we respond. Once I started learning that, the songs came pissing out. It’s a hard rock album for people who actually love hard rock!” Not surprisingly, he counts himself in that number.
“I was reading an interview with a well-known musician recently, and he was talking about how there aren’t any troubadours anymore — people who play music purely for the love of it. I thought it was an interesting observation, so I’ve addressed it here, along with the idea of being yourself and not being swayed by trend or fashion, by the latest thing. If you allow that to happen, there’s the danger that you’ll always be one step behind or in someone else’s shadow.”
