Apricity Bonds With Joey Niceforo on Scorpions’ Wind Of Change

The Cold War power ballad goes on a spy mission in the singer's cool new video.

Apricity is embroiled in a case of musical espionage with Canadian Tenor Joey Niceforo on the video for her soaring cover of the Scorpions’ classic Wind Of Change — showcasing today on Tinnitist.

“Bringing this spy-themed video to life with Apricity and Joey was an absolute pleasure,” says director Jesse Read. “I don’t think there are many artists that could do a classic song like Wind Of Change justice, but they were certainly able to do just that! Shooting the video was a blast … Joey and Apricity brought a very James Bond-esque feeling to modern-day Toronto and I’m proud of what we were able to create.”

Born in Scotland, Apricity immigrated to Canada as a child, but not before being bitten by the entertainment bug. In her formative years, the singer was a pageant show participant, auditioned for Britain’s iconic TV show Top Of The Pops, and also appeared on kids’ programs like Fun Factory before eventually comfortably settling into the world of musical theatre and attending stage school.

“It was being involved in different facets of entertainment and watching others that put me on the path to who I am today,” Apricity says. “Seeing people willing to invest their time and energy into me was inspirational. And now, I’m investing in myself. It’s been a tremendous amount of work but I’ve loved every minute of it.”

Now, on the cusp of what could be a big turning point in the singer’s life, she is nothing but grateful for the good fortune that has come her way so far.

“I feel so fortunate with respect to the way things have played out for me,” she says. “It’s been incredibly tough in some respects, but if it wasn’t for Covid, I might not have had the chance to work with … this great team I’ve found myself with. So many people spend countless days and hours dreaming of what they want to do with their lives, but then determine it’s not realistic. So for me, this whole experience just seems surreal. It is something I’ve been dreaming of for such a long time.”

Watch the video for Wind Of Change above, sample more from Apricity below, and find her at her website, Facebook and Instagram.

 

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